So you're growing your small business, riding that wave of successful momentum... but you still know there's room for growth when it comes to finding and relaying your brand voice to your ideal consumers. Whether you're a product maker or a service provider, that brand voice is what separates you from others in your category. It's what stops that customer in their tracks- from scrolling past your feed or walking past your booth- to take notice of what you have to offer. That confident little whisper to your target market can carry volumes over all the other noise.

As a small business owner and retail store design professional, I've been there. I know how overwhelming it can feel to start that journey. I understand how difficult it can be to narrow down a style and stick with it. I'm here to help you hone in on your brand voice, and to teach you how to convert that brand from paper, product, and the interwebs into a 3-dimensional branded environment. I have masters degrees in architecture & business, 15 years in the architecture industry, and a decade of experience focused in retail design & branded environments.

I'm now providing small business owners several ways to improve brand identity & recognition through:

  • free how-to guides directly to your inbox
  • occasional paid workshops and
  • scheduled one-on-one consultations
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    BRAND IDENTITY WORKSHOP

    Learn the importance of:

    • having a brand identity
    • knowing your ideal consumer avatar
    • implementing brand elements at different touch points
    Key terms are reviewed, an interactive roadmap helps you hone in, and a step-by-step guide shows you how to represent your findings through a mood board.
    Upon completion, the workbook has the potential to guide your small business in several ways. Everything from what your logo & brand colors should be, to learning which product or service to focus on, to what hashtags and keywords you should be using to find your target market. 
    From there, I can help you convert that brand identity into a three-dimensional shopping experience through other paisleyPERSPECTIVE resources.

    Stay tuned for upcoming dates!

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    BRANDED ENVIRONMENTS WORKSHOP

    Learn the importance of:
    • representing your brand in three dimensions
    • visually merchandising your product or relaying your service in a shoppable way
    • having brand recognition in a sea of vendors
    Learn retail space lingo. Follow a guide that helps you explore objects + space and how to best represent your brand at different scales. Increase sales by elevating your visual merchandising strategy.

    Stay tuned for upcoming dates!

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    Sign up for free resources and grab a seat in the Facebook Community here!